The importance of using moisturizer daily

— There is no universal cream that would be effective for all women. The skin of each of us needs personal care - cleansing, moisturizing, nutrition, and at different ages - different components.

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Typically, women begin to regularly use cosmetics by the age of 30. At this age, neither miraculous remedies nor “shock artillery” are needed - for daily care, ordinary high-quality cosmetics are sufficient, the use of which eliminates the feeling of tightness and irritation, smoothes out superficial wrinkles, evens out skin tone, and gives it a healthy glow.

The first wrinkles in the corners of the eyes can be smoothed out using a special cream for this area.

To lighten isolated pigment spots, for example, those that appeared during pregnancy, you should use skin lightening products.

The use of anti-aging cosmetics is not limited to a specific age; you need to think about it when specific problems appear - facial wrinkles, age spots, decreased tone, uneven skin texture. Anti-aging cosmetics differ from conventional ones in their high concentration of active ingredients and their ability to penetrate into the deep layers of the skin.

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In what cases is moisturizer necessary and useful?

The most obvious reason to moisturize your skin is if it's really dry. This is especially true for dry epidermis due to genetics, climate, medications, season or other external and internal factors. In such cases, applying a good moisturizer to dry skin will improve its condition.

A good moisturizer should make the skin smoother, softer and protected from moisture loss, and contain key groups of ingredients that we will look at below. But first, let's figure out what happens to your skin if you don't moisturize it.

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It will take several days to prepare an account, during which time the account gains trust and its own audience, which can also be targeted in advertising. You will also need a Facebook page, so we recommend setting up cross-posting on Facebook right away so as not to transfer posts to two fronts.

What happens to skin without hydration?

If you have dry or dehydrated skin, not moisturizing will only make these problems worse. To a large extent, the condition of the dermis depends on other products that you use.

For example, if any of your skin care products contain problematic ingredients and you don't use moisturizers, you may not experience positive results.

Let's consider the situation. You have combination skin. Accordingly, part of it (mainly the T-zone) is oily. The use of classic creams or lotions for oily skin will stabilize its condition in these areas (forehead, nose, chin).

But if the rest of your face is dry, it will get even worse without moisturizing. Ideally, care for oily skin includes an oil-free facial moisturizer - provided that its texture and formula are suitable for combination skin.

The main secret of young skin

The main thing that a cream of any brand and price can give your skin is hydration and sun protection. Only a serious approach to your beauty can prevent the early appearance of wrinkles and make existing ones less noticeable.

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Beauty formula from nature itself

Firstly, and all experts are unanimous in this opinion, it is necessary to give up smoking and alcohol abuse. These two factors are the worst enemies of collagen - the builder of young and elastic skin.

Secondly, proper nutrition, daily routine, lack of stress. All of these factors also make a significant contribution to your beauty and youth. A beautiful woman is, first of all, a well-slept and rested woman.

Thirdly, support your body from the inside. No matter how healthy your diet is, your body may lack certain vitamins and microelements. Natural biocomplexes with specialized action help to compensate for the lack of nutrients necessary specifically for the skin, and “nourish” a woman with energy from the inside. Quite often, such complexes are combined and cover several “problem areas” of beauty at once, for example, skin, hair and nails, which, you see, is quite convenient, as it saves both time and money.

Regular use of biocomplexes rich in vitamins and microelements can be called the most effective tool for preserving your beauty. But for maximum effect, it is necessary to select specialized complexes for women, developed taking into account all the characteristics of the female body.

How to choose the best moisturizer

What should your daily moisturizer contain? Regardless of skin type, it should include:

• Antioxidants, vitamins, hyaluronic acid. All these components protect the skin from aggressive environmental factors and soothe it.
• Humectants: glycerin, ceramides, Sodium PCA (aka sodium pyrrolidone carboxylate, aka sodium pyrrolidone carbonate, aka sodium salt of L-pyroglutamic acid), and cholesterol. All this is present in young, healthy skin, but is lost over time due to exposure to UV rays, bad habits and due to aging.
• Revitalizing ingredients such as peptides, niacinamide and retinol. They help the skin regenerate.

In accordance with this, you can choose the texture of the moisturizer based on your skin type:

• creams or balms for dry skin;
• lotions for normal to slightly dry skin;
• lotions or gels for combination skin;
• liquids or gels for oily skin.

For the latter type, “lightweight” products without mineral oils with a sufficient degree of moisture are optimal.

The most effective cosmetic ingredients

Snail slime. Creams containing snail mucus are designed to combat scars, stretch marks and acne. Also, cosmetics with snail mucus restore damaged tissue, fill wrinkles, and improve the appearance of the skin.

Vitamin A. Also promotes collagen synthesis, increases skin firmness and elasticity.

Urea. A compound of ammonia and carbon dioxide is used in cosmetics as an effective moisturizer. It also improves skin permeability, which helps deliver the necessary components to the desired depth.

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Vitamin C promotes the synthesis of complete collagen and evens out skin pigmentation.

Caviar. One third consists of easily digestible protein, similar in structure to human protein. Its use helps stimulate the growth of collagen fibers. Caviar also contains polyunsaturated omega-3 acids, vitamins A, D, E, sodium, potassium, magnesium, and phosphorus. Used as a moisturizer and nourisher.

Aloe vera. An effective moisturizer, indispensable for sensitive skin prone to allergic reactions. Lightens age spots.

Hyaluronic acid is extracted from animal and plant tissues and is similar in structure to human ones. Forms a thin film on the surface of the skin, which retains natural moisture and fills wrinkles (due to this they become less noticeable). It is considered one of the most effective moisturizers (one molecule of hyaluronic acid binds and retains up to 500 molecules of water). It is used to correct age-related changes in the skin, restores skin elasticity, fights dryness, prevents the formation of wrinkles and folds, improves its appearance, and promotes deep and long-lasting hydration of the skin.

Placenta. The main ingredient in anti-aging creams, which promotes rapid regeneration and moisturizing of the skin. Cosmetics use animal placenta - the proteins, minerals and vitamins it contains are similar to human ones, which ensures their good absorption.

Important

All ingredients are listed on the label in descending order. If the component you are interested in is listed last, it means that it is contained in such a small amount in the cream that there is no need to talk about its radical effect on the skin.

Cosmetic problems. What vitamins does our skin need? More details

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Perhaps many people have often heard that they have good skin and there is no need to spoil it with cream. Or, on the contrary, surprise that they do not use any means. So is the cream necessary for the skin or is it still harmful?

It’s worth starting with the fact that facial skin consists of three layers. Only the upper epidermis is visible. Skin cells have a unique means of regenerating completely on their own, but only up to 14 years. After this age, the skin requires additional care. Lifestyle, nutrition, and water balance all play a role here. Therefore, you need to take care both outside and inside. Sports or other physical activity, an abundance of fruits, vegetables, proteins and a sufficient amount of water undoubtedly have a beneficial effect on the body, but they are unable to protect it from the influence of the external environment, for example, sunlight or strong wind. This is where you can’t do without facial care. It’s worth mentioning right away that face cream should be selected carefully and carefully. It should not contain heavy metals and their salts, hormones and other addictive substances. It is also desirable that the composition does not contain animal fats. Therefore, when choosing cosmetics, you should not be guided by their cheapness or advertising. Before choosing a cream, you need to determine your skin type. If it has wide pores and quickly becomes shiny, then it is most likely prone to oiliness. Matte skin with narrow pores can be considered a normal type. If the skin quickly turns red and peels from the sun and wind, it is prone to dryness. Having chosen a face cream that suits your skin type, you need to learn how to use it correctly. There are universal products, and there are day and night products. This is also worth paying attention to. If you choose a product for oily skin, and it states that it moisturizes, don’t panic. In fact, any facial treatment should have a moisturizing function, because this gives elasticity to the skin. In addition, it must nourish. By the way, day creams are moisturizing, and night creams are nourishing. Also important is such a criterion as SPF - an indicator of the degree of protection from sunlight. For everyday care, level 15 will be enough. And you shouldn’t look for an SP factor in a night cream, because it’s only needed during the day. Even in winter, because ultraviolet light is available all year round. Thanks to the cream, the skin receives the beneficial substances it needs. Therefore, plant-based products with vitamins will be good. The cream also moisturizes the skin, making it more elastic. Therefore, you need to take care of your delicate facial skin from the age of 14 - this will help the skin maintain its elasticity and ability to remain smooth. But the appearance of wrinkles directly depends on the level of hydration. Wrinkles are the result of the fact that the skin, stretching, is not able to return to its previous shape. Because of which? That's right, lack of moisture. So a good drinking regime and a moisturizing face cream are even more than half the success. Naturally, with age, more radical measures and additional products are required - serums, cosmetics with a lifting effect, masks, scrubs, and so on. But the role of an ordinary favorite cream will still remain decisive.

The choice of anti-aging face cream is determined by the type and type of aging.

This effect can also be called basic, since the desire to look young has always been and will always be as long as we grow old. As a result of application, wrinkles are reduced and the structure of the matrix is ​​improved.

When choosing anti-aging products, it is necessary to take into account the type of aging and the type of wrinkles. Wrinkles do not always appear due to chronoaging. Read more - Remedies for facial wrinkles - how to choose the right one.

The most effective components against various age-related changes (chronoaging, photoaging, expression wrinkles) are peptides. You can read about them - Peptides in cosmetics, how to make friends with cells.

In general, anti-aging benefits are associated with a reduction in the appearance of wrinkles. But this definition is quite general, because The first wrinkles may be a consequence of active facial expressions at a fairly young age.

Therefore, by anti-aging effects, most likely, you need to keep in mind the effects that regulate the processes of breakdown and synthesis of extracellular matrix components (collagen, elastin, hyaluronic acid). You can read more about this in the section – Battlefield – extracellular matrix, in the article – Peptides for the face.

Nourishment of facial skin.

Nutrition is not only vitamins, minerals and antioxidants, but also fatty acids, ceramides and cholesterol. The last three improve the lipid barrier; it not only prevents moisture evaporation, but also protects the skin from the penetration of anything foreign and harmful.

Antioxidants and their beneficial properties have been well studied. The effectiveness of antioxidant protection largely depends on the amount of various antioxidants in a cosmetic product (the more, the better). And not from a high concentration of one thing alone. Read more - Antioxidants in cosmetics.

Vitamins (from the Latin, vita - life) are necessary for normal life; they are not synthesized in the body and enter it from the outside. Basic vitamins in cosmetics.

Vitamin A - used in anti-aging cosmetics and for the care of oily and problem skin.

Group of vitamins B (from B1 to B12). The most famous B5 is pantothenic acid, used to improve skin health and improve the absorption of other vitamins.

Vitamin C – whitens, strengthens capillaries, improves matrix structure and much, much more.

Vitamin D – used in anti-aging cosmetics.

Vitamin E is primarily known as a powerful antioxidant, but also has other beneficial properties.

Vitamin F – or, unsaturated fatty acids. The best known sources of fatty acids are vegetable oils. In addition to unsaturated fatty acids, the oil consists of the so-called unsaponifiable fraction, which includes other active components. More details – Cosmetic oils for the face, Oils in cosmetics – omega 3, 6, 9 and more.

Vitamin K – is included in products that improve microcirculation and reduce swelling.

Vitamin P – or, bioflavonoids. It has antioxidant, anti-inflammatory, antimicrobial effects, strengthens capillaries.

Vitamin N is an antioxidant and is included in cosmetics to reduce pigmentation and cosmetics for problematic and oily skin.

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The account is full, the first activity has appeared, the hashtags are working and there is a Facebook page connected to Instagram. So we can prepare an advertising campaign. Find yourself 3-4 bloggers with your audience and advertise for money with a mention of your page and a link to Landos. There is no moderation and no bans for you here. You pay money - you order music.

Keep tips on setting goals on Facebook if you haven't figured it out yet. You create a target audience, GEO and design the text for your advertisement. Yes, we know how lazy it can be to bother with advertising slides, videos or a carousel gallery, but it is better to create a user interaction once than to give a reason to scroll through an ad without attempting to engage. Create a slider with step-by-step pictures of the offer, or a short interactive test: Find out how old the skin under your eyes is! Use bright images that catch the eye.

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• By clicking on your nickname, the user will be taken to an active, filled page with reviews, video reviews, tips and beauty tips. Even if there is no purchase on the first click, you will retain the warmed-up interest.
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• Don't be lazy to send a comment with order and delivery details.
• Follow the direct message and unsubscribe to all living people. If you are liked or followed, write a short message thanking you and a list of tips about your account.

How to apply cream on face

There are several important points to know.

• Apply the cream only to previously cleansed skin. Always remove your makeup (if any) and wash your face first.
• After cleansing, be sure to apply toner. It evens out the pH of the skin after tap water and serves as a conductor for the active components of the cream. After toning, the skin should be slightly damp so that the cream “locks” the water in the skin as much as possible, but not wet.
• Using light movements only along the massage lines, gently tapping with your fingertips, work the cream into the skin. Don't rub.

Bundles of elastin and collagen fibers in the dermis intersect in the shape of diamonds; the long diagonals of these diamonds are called massage lines (lines of least stretch, Langer's lines). It is on them that massage is carried out, and cosmetics are also applied. Thanks to this technique, the skin is less stretched and injured.

• No need to cover yourself with cream. 1 ml is enough for the whole face, which is about 1-2 peas. Excess cream will not be absorbed and will make you look like a “greasy pancake” even with normal and dry skin. If you accidentally overdo it, blot your face with a napkin after 10-15 minutes.

• You need to apply the cream 2 times a day - morning and evening.

1. In the morning - 30-60 minutes before going outside and 15-30 minutes before applying makeup. During this time it will have time to be completely absorbed.
2. In the evening - 2 hours before bedtime (ideally, in reality - at least 30 minutes). So that the cream is absorbed into the skin, and not into the pillow, and has time to work.

There is an opinion that the skin should rest from creams at night and work on its own. This is the philosophy, for example, of the brand. Despite the fact that this option is not suitable for everyone, no one forbade us to experiment. Try it, maybe this particular scheme will suit you best.

• If you apply a separate SPF, its place is at the very top, after moisturizer, before makeup.

What should a face cream do?

First you need to come down to earth and understand that the cream cannot solve all skin problems - no matter how the manufacturers promise it - it is unrealistic. It is important to understand that the effect of the cream is very limited, and the improved appearance of the dermis and its improved condition are not the same thing.

Everyone needs face cream.

Changing the condition of the skin is very difficult, it requires an integrated approach, and cream alone cannot cope with this. But at the same time, with the help of such care you can significantly improve the appearance of the skin, including slowing down the aging process.

A quality cream should: 1. Moisturize. 2. Protect. 3. Nourish.

The skin needs these three things at any age, regardless of its type and problems. And now a little more detail.